Parking fees being considered



By Helen Gao
San Diego Union-Tribune
February 18, 2008

PACIFIC BEACH – It's not just La Jolla that's considering charging for street parking. A nascent debate is brewing in Pacific Beach over whether to install meters to increase turnover in parking spaces near the surf and raise money for public improvement projects.

A citizens advisory committee is studying a consultant's report that recommends metered parking and parking permits for residents and employees of Pacific Beach businesses.

The $26,000 report was paid for by a business improvement council. Ever since it was released last month, it's been a hot topic of discussion, generating strong reactions from residents – most of them negative.

Walker Parking Consultants suggests setting several tiers of parking rates that vary depending on the season, time of day and location.

OVERVIEW

Background: Pacific Beach has long grappled with a limited number of parking spots in congested commercial areas near the beach.

What's changing: Consultants hired by a business improvement council proposed installing meters and requiring residents to get monthly parking permits.

The future: An advisory group is reviewing the proposal. The Pacific Beach Parking Committee meets at 6:30 p.m. on the second Thursday of every month at the Pacific Beach Recreation Center, 1405 Diamond St. Any change would need approval by the San Diego City Council.

Information: pacificbeachparking.org

Motorists would be charged up to $3 per hour in the summer for a beachfront spot from 10 a.m. to 7 p.m. Those willing to walk several blocks to the beach could get a spot for a quarter an hour.

Residents in metered areas would be charged $5 to $10 per month for a permit. Those who work at Pacific Beach businesses would also qualify for permits, but fees for them would range from $15 to $20 a month.

The advisory committee, formally known as the Pacific Beach Community Parking District, expects to spend months debating the ideas before deciding if and when to forward a plan to the San Diego City Council for a vote.

Most against meters

Most people interviewed on the streets of Pacific Beach on a recent day were against meters. Residents have also begun to attend committee meetings to make their opposition known.

“Parking already sucks enough. I will never come here if I have to pay to park,” said Sarah Kim, 24, a La Jolla resident who frequents Pacific Beach.

Some people believe charging for parking would fundamentally alter the laid-back feel of Pacific Beach, which attracts droves of young people with its bars, restaurants, tattoo parlors and boutiques.

"It's a beach town. It's not downtown San Diego. Why meter it and take away the feel of a beach community?” said Eileen Wagoner who manages an eyewear store on Garnet Avenue.

Warren Barrett, a 19-year Pacific Beach resident who owns a home two blocks from Garnet, said parking problems are not bad enough to warrant meters.

“We accept that on some busy days in the summer and some other holidays that it might be a little more difficult to find a space,” he said. “We deal with it. We live with it and we are fine with it. Everybody I've talked to feels the same way.”

Gordon Froehlich, another longtime Pacific Beach homeowner, worries that meters will push visitors deeper into residential neighborhoods in search of free parking, making it harder for homeowners and their guests to park.

Driving in circles

But Mike McNeill, president of the business group Discover Pacific Beach and chairman of the parking committee, wants to give meters a try. Based on what he has learned about how paid parking has worked in places such as Pasadena, Newport Beach and Santa Monica, he believes Pacific Beach would benefit from it.

Too often, he said, people drive in circles trying to find free parking, ignoring pay lots. If street parking is not free, McNeill expects there will be less cruising – therefore less congestion and less gas wasted – because more people will park in the pay lots.

Parking fees would also generate revenue that could be used for community projects, such as fixing streets and sidewalks or planting trees. A parking district typically gets to keep 45 percent of the meter revenue, and the city gets the rest.

“We've got this gem of a community. It's just getting a little rough around the edges. It needs some revitalization,” McNeill said. “Our real estate is very expensive. The real estate on the street should be treated like the real estate we live in. We are just giving it away.”

Enforcement issues

McNeill said he believes better parking enforcement is needed in conjunction with meters.

In the commercial corridor near the beachfront, parking is free but limited to two hours at a time from 8 a.m. to 6 p.m. If meters are installed, they would not have time limits and would likely be modern machines that accept credit cards and bills.

Melisa Tintocalis, the city's community parking district manager, said it's hard to enforce the two-hour limit. In order for a traffic enforcement officer to ticket someone, it takes one visit to mark the tires and a second visit to issue the citation.

“With meters, it's much more efficient to enforce,” Tintocalis said, because an officer needs to make only one visit to see if a meter is paid.

A proposal to install meter stations in La Jolla's central retail district in and around Prospect Street has also been contentious. Although the La Jolla Community Parking District advisory board has been discussing paid parking for months, it hasn't voted to forward a plan to the City Council for approval.

The Pacific Beach parking board, one of six parking districts authorized by the City Council, has 13 members: three from Discover Pacific Beach, three from the Pacific Beach Town Council, three from the Pacific Beach Community Planning Committee and four at-large representatives.


Helen Gao: (619) 718-5181; helen.gao@uniontrib.com


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